Course code: SEO« Back

SEO – Search Engine Optimization

SEO, InternetFor the more advanced users of web design applications who want to better place their web pages in search engines. The users will learn the principles of search engines and ways to influence thir position in those search engines. In the area of planning and surveying SEO projects, the choice will be made of suitable key works, suggestions for optimal structure of the web, editing HTML code from the view of SEO or Off-page factory.

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AffiliateDurationCatalogue priceHandbook priceITB
Praha1 3 700 CZK included in course price 0
Brno1 3 300 CZK included in course price 0
Bratislava1 140,00 EUR included in course price 0

Who is the course for

For the more advanced users of web design applications who want to better place their web pages in search engines. The users will learn the principles of search engines and ways to influence thir position in those search engines. In the area of planning and surveying SEO projects, the choice will be made of suitable key works, suggestions for optimal structure of the web, editing HTML code from the view of SEO or Off-page factory.

What we teach you

The website creator will be viewing their pages from many differing views. They will learn ways of each SOE aspect and will realise the work of a robot but on the other hand, customer satisfaction. They will find out the possibilities of free collaboration and advertising. They will understand how important it is to care for their web visitors.

Required skills

INTHTML or MMDW1 or MMDF1

Teaching methods

Specialised lessons with practical demonstrations and examples

Teaching materials

Books from specialised publishers

Course Outline

student’s web pages analysis

  • visit rate - from several countries, towns

  • web pages loading speed
    • when are which components loading
    • cache vs. realtime
    • blocks and problems
  • separation of web components and resulting analysis
    • CCS styles
    • Javascript
    • Flash
    • forms
    • pictures
    • hypertexts
  • validation HTML code by comparing three best validators
    • analyse their outcome
    • chance of immediate repair errors
    • information about W3 schools
  • Page rank, S rank, Jyxo rank
    • what is it and why is important devote it
    • how it counting
    • what value have yours pages
  • on-page factors
  • off-page factors

human factor vs. robot

  • on what lure on users
    • choosing suitable domain
    • all possibilities of visibility web page
    • discussion
  • on what lure on robots
    • allowed practics
    • forbidden practics
  • final balancing of all factors

tools for developers (webmasters)

browsers and their useful add-ins

  • which browser is most widely used
  • which is safest
  • most multi-purpose
  • add-ins
  • another advices, tips, tricks

Velký průvodce SEO, Jak dosáhnout nejlepších pozic ve vyhledávačích

Price:
included in course price
The prices are without VAT.